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4月21日晚，德必WE"在德必外滩WE"场地成功举办“改变或被改变——创新年代如何找到自己的定位”活动。

In the evening of April 21st, DoBe WE" held the event "Change or Be Changed -- How to Find Your Spot in the Era of Innovation" at the venue DoBe WE"@BUND.

本次活动的主讲人童毓舟女士是上海朋泊教育创始人、中国LEAD协会创始合伙人、TEDx Shanghai woman演讲嘉宾。曾是管理咨询公司亚太区高级咨询师，具有GE、渣打等国际公司从业经验、美国金融管理机构金融从业资质（AAFM）。

Our speaker was Ms Jovi Tong. She is the founder of Shanghai CP Culture, founder and partner of China LEAD Association and a speaker of TEDx Shanghai Women. She has been working in prestigious firms as senior consultant in the Asia Pacific region in management consulting companies, as General Electric and Standard Chartered Bank. She also boasts AAFM qualification.

演讲从Instagram红人金卡戴珊的自拍六法则说起，分析她在社交媒体能取得巨大成功的秘方——创新。之后，她引用大数据，指出近20年来公司寿命变得越来越短。这一趋势指向一个令人些许不安的事实：2027年，75%的现存公司将会消失。

Jovi's speech began with rules of selfie. She demonstrated the analysis of Kim Kardashian, a star of Instagram. Her success at social media is not as simple as it seems. The "recipe secret" is posting selfies in an innovative way.

Then by using big data, she showed that the average company lifespan since the last 20 years has shortened much. This tendency is disturbing because in 2027 75% of companies may disappear.

在这个优胜劣汰从未如此直接激烈的时代，创新是一个决不能被忽略的主题。在童女士看来，创新分渐进性创新与根本性创新两种。她为我们详细阐释了两者的差异及效果。

In the era with such fierce competition, innovation is a topic with significant importance. According to Jovi, there are two categories of innovation: incremental innovation and radical innovation. She explained to us the difference and effect of these two kinds of innovation.

感谢高端餐饮公司Daily Needs为本次活动提供意大利美酒。

A special thanks goes to Daily Needs, high quality F&B products importer company, for their wonderful Italian wine.

（自由社交时间，来宾们尽情享受美食与美酒。）

Our guests enjoyed the food and wine during free networking time.

同时感谢一号艺术公社、开始活动与MEETUGO的媒体支持。

Thanks for the support of 1STONGSHE, Kaievent, MEETUGO.